Need for Speed

Need for Speed

Is your eCommerce business sacrificing sales on the alter of poor site performance?  According to the Web Analytics Hub, eCommerce sites lose an average of 7% of revenue for every 1 second increase in load times.  Slow speeds impact every step of the purchase process from the landing page exits to cart abandonment.

Fortunately, as explained below by three of BuyeRecommended’s design and development vendors there are many ways to improve your site performance.  You might start by testing your site speed with one of the 11+ tools suggested be The Thrive Agency, many of which are free.  Don’t stop there -improving performance could drop straight to your bottom line!

Why is My Organization’s Website So Slow?

Cantilever (B2B & Manufacturing Design) explains in detail in part 1 of a 2-part series, the primary reasons why your site might be slow and what you can do to fix it.  Bottom line – “If your site is slow, no amount of effort put into design or content can save it.”

How to Improve Your eCommerce Site’s Speed

Visiture (Hybris – SAP Commerce) recommends that eCommerce businesses first optimize for mobile speed since Google prioritized its Mobile First Index this past summer. They also offer 3 tools for testing site speed and 3 tips for optimization.

10+ Tools to Test WordPress Website Performance and Site Speed

Thrive Agency (Shopify) provides a comprehensive list of 11 tools for WordPress users to test the performance of their eCommerce sites.  The list includes screen shots, key features and the strengths and weakness of each.

Keeping you e-formed,

Michael Bendit – Publisher


eCommerce Weekly Brief Title

November 11, 2019

News Headlines

What trends will dominate retail in 2020?

China Tells eCommerce Companies To Stop Acting Like Monopolies

B2B Buyers Press B2B Sellers to up Their Ecommerce Game

What Is Alibaba? How to Work with the World’s Largest Ecommerce Company

Chinese Consumers Break Last Year’s Singles’ Day Record – Live Tabulation

Marketing

Shopify Expands into Email Marketing

Referral Marketing Incentives: The Right Time & The Right Offer

The Rise of Advertising on Ecommerce Marketplaces: 5 Tips to Get Ahead

3 Social Media Marketing Hacks to Generate More Sales

Technology

Open Source E-Commerce Platform: The Pros & Cons

WhatsApp Moves into Ecommerce

How Blockchain Will End E-commerce as We Know It

Finance

Aussies Ditching Debit Cards for Digital Wallets

Why Online Retail Fraud is on the Rise

JPMorgan Targets Ecommerce and Gig Economy Firms with E-wallet

E.U. Anti-Fraud Legislation Emphasizes Mobile

Operations

Alphabet (Google) Holds Secret Meeting On Logistics Opportunities

7 Considerations for Selection a 3rd Party Logistics Provider

Amazon To Build $40M Robotics Innovation Hub Near Boston

Why a Digital World Needs Physical Retail

Speed Wars: How Amazon, Target and Walmart are Competing for Faster Delivery

November 11, 2019 / by / in

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